Cardinal and white shows up all over Madison on game days, and Badgers fans shop for it year-round. This page pulls together Wisconsin jerseys, hoodies, hats and accessories, with sport pages for football, basketball, hockey and volleyball among the most popular. Cold Wisconsin winters make hoodies and fleece a big part of what people look for. Lettermen Rack covers many schools, so you can shop Badgers gear next to a rival's if you are buying for a divided household. The Shop button opens Fanatics in a new tab.